How the Race to Digital Taxation Threatens the Global Marketplace

Although many mistakenly think it is the same as e-commerce, the global digital economy (GDE) is still in its infancy. So, let’s not get too hasty here.

Tax leaders at businesses with international digital operations have been keeping an anxious eye on new digital taxation proposals that are racing toward finalization, and rightly so. There’s a lot at stake for the prosperity of many companies and sectors. But the implications are even more far-reaching than tax leaders might have imagined. Flawed, hastily-adopted fiscal policies could distort or disrupt the global digital economy, as I argue in a recent World Finance article.

The OECD is moving forward with its own digital taxation model, which it expects to finalize next year. Some tax authorities, chafing at what they perceive as the OECD’s plodding pace, are forging ahead with their own rules. Last year, the European Union (EU) tried to establish a digital service tax (DST). France has already adopted a unilateral DST. The United Kingdom’s digital tax rule will take effect next year; Germany and some other EU members are considering similar moves.

All of these initiatives – even the OECD’s relatively slow-and-steady approach – are, in a sense, premature, because our understanding of how the global digital economy (GDE) functions is still somewhat basic. Economists are still working hard to describe how value is created through vast, intricate, interactive digital networks. Sudden shifts in tax policy could send shockwaves through a complex economic environment that’s barely a few decades old. By accelerating the pace and acting on a unilateral basis, tax authorities are hurtling toward the avenue marked Unintended Consequences. Think “trade barriers” (and all the risks those bring). Think double or even triple taxation, which certainly qualifies as a major risk in some scenarios.

I’m not saying digital taxation is unnecessary. Tax policies need to evolve alongside changing economic realities. What I am saying is that designing an effective tax model will take time and a lot of very careful thought. For now, the OECD’s relatively slow-and-steady approach may be the best we can hope for. At any rate, tax leaders at global digital enterprises should throw their weight behind a precise and prudent approach, reminding policymakers that the GDE is still in its infancy.

Word to the wise…Be careful with this baby.

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George L. Salis, Principal Economist and Tax Policy Advisor at Vertex Inc.  Vertex's Chief Tax Office (CTO) provides insight regarding the impact of tax regulations, policy, enforcement, and emerging technology trends on global tax department operations.

George L. Salis

Chief Economist and Senior Tax Policy Director

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George L. Salis is Chief Economist and Senior Tax Policy Director. He is an economist, lawyer, and tax professional with 29+ years’ experience in international taxation and trade compliance, tax planning and controversy, fiscal regulation, and tax economics consulting. He is responsible for analysis of economic, fiscal, legal, trade, and development issues in countries, as well as tracking and analyzing the rapid change in tax policies and regulations, and inter-governmental organizations, and tax administrations around the world.

George is the recipient of the Advanced Certificate in EU Law from the Academy of European Law, European University Institute in Florence, and the Executive Certificate in Economic Development from the Harvard Kennedy School of Government.

George received his BSc in economics and political science, an LLB (Honours), an MA in legal and ethical studies, and an LLM (Honours) in international tax law. He also holds the PhD in international law and economic policy, and the SJD in Taxation from The University of Florida, Levin College of Law. George is a Certified Business Economist (CBE- NABE).

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