E-Commerce usage has exploded since the onset of the pandemic, accelerating the growth of several key digital trends. A quickly emerging trend is the elevated expectation for a seamless, omnichannel customer experience. Today, B2B buyers expect the same frictionless, easy-to-navigate shopping journey when they make purchases for their business that they have when they’re buying for themselves as consumers. These changes are having a dramatic impact on B2B transactions.
Fast tax calculation is an essential part of ensuring those easy, B2C-like experiences.
Download this e-book to discover:
What B2B buyers expect as they research and transact purchases
Key challenges to delivering a better B2B customer experience
What’s causing the gap in customer experience
How you can create great B2B buying experiences by leveraging a powerful e-commerce platform like Salesforce Commerce Cloud with a tax technology solution
Fill out the form below for instant access to your e-book.